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The BoTree
Who:
The BoTree a new high-end hotel in London offering Conscious Luxury
What:
Customized SproutWorld pencils on customized single cards
How:
The SproutWorld pencils are used as in-room amenities for guests, goodie bag gifts with partner brands, and giveaways for travel agents
Why:
They are the perfect token for guests to bring home, plant, and watch grow so they can never forget their stay at The BoTree
The story
At The BoTree, we offer our own form of luxury: Conscious Luxury. Our commitment to minimise our impact on the planet and creates an environment in which our guests, our team, and our community can connect, be inspired, and flourish.
SproutWorld pencils are therefore a perfect fit for our stationery within the hotel.
The pencils are natural products, generating minimal waste and emissions that give a second life to the pencils as plants.
Our guests can enjoy their stay knowing we have taken steps to reduce our impact on the planet. Creating a sense of connection is also at the root of everything we do, and we hope the flowers that grow from the pencils will serve as a reminder of The BoTree and what it stands for.
The SproutWorld pencils make a great gift, which people can then enjoy watching blossom after being planted.
