2024 Net Zero Conference

Who
Verdical Group, a leading sustainability consulting firm, has been organizing the annual 2024 Net Zero Conference in California the past 11 years. 

The 2024 Net Zero Conference convenes climate leaders to collaborate on global solutions for change in the built environment. The conference has brought in 1500+ attendees and world-class speakers from multidisciplinary backgrounds.  

What
Branded SproutWorld pencils on message cards 

How
The pencils were giveaway items to the attendees 

Why
You can take notes with the pencils and they send a message of sustainability 

The story

We wanted to show our audience that we take every action we can to make our events as sustainable as possible. With that, we only partner with organizations that share the same values and missions to save the planet. 

The SproutWorld pencils were a good match because they are sustainable items that are also functional.  Attendees could use them to take notes during our educational sessions. 

People seemed to love the idea of plantable pencils. Many people took them. It was also great that the pencils were made out of FSC wood and we had FSC exhibiting in our Expo Hall.