Salone della CSR e 
Innovazione 
Sociale, Italy 

Who
The CSR and Social Innovation Exhibition – promoted by Bocconi University, Sustainability Makers, Global Compact Network Italy, ASviS, Sodalitas Foundation, Unioncamere, and Koinètica – is the most important cultural event on CSR in Italy. It takes place in Milan and welcomes around 6,000 attendees over three days. 
The CSR Exhibition is a platform to share positive experiences and challenges. It serves as a “thermometer” for measuring shifts in people’s lifestyles and the growing commitment of companies to sustainability

What
Branded Sprout pencils with basil seeds on standard cards 

How
The pencils were distributed to speakers and VIPs attending the event

Why
To offer speakers a thoughtful gift that sparks reflection on sustainability – a useful and fun item that tells a story and promotes biodiversity