Coca-Cola, Italy
What:Engraved basil pencils on single cards.
How:Giveaway when launching Coca Cola Life.
Why:The Sprout pencil contributes with a lot of engagement and innovation.
“We used the Sprout pencil as a gadget when launching the new Coca-Cola Life in Italy. We chose the Sprout pencil because it was totally aligned with the philosophy of Coca-Cola Life: Naturalness.”
“The Sprout pencil has contributed with a lot of engagement and innovation among our consumers, and everyone has been very enthusiastic.”
“I have even received pictures of basil plants grown by children that got some of our pencils – so cute! I will definitely use Sprout products again and I already recommended them to a colleague who will develop a similar promotion.”
Share the Sprout love
Once people realise that a Sprout pencil can become a plant, it’s sure to bring a smile and start a conversation. And best of all, the fragrant flowers and fresh herbs from a Sprout pencil make sustainability visible long after your event has finished.
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Companies and organisations that have used Sprout pencils to spread their passion for sustainability:
